The Festival of Globe (FOG) event, one of the prominent cultural events in the bay area, CA recently took place in Silicon Valley from August 7- 16, 2015, with over 10,500 people in attendance. The event included global movie screenings, Red carpet event, Festival of Globe Award night, cultural fair, parade, and much fun and festive activity throughout the duration of the event. This year, there were celebrities from India, China, Vietnam, Mexico, Iran, Vietnam, and many other countries across the globe. The street fair and parade in Fremont, CA featured art & craft … [Read more...]
9 Best Practices in Social Outbound Marketing Campaigns: Becoming a Master Puppeteer
Can a social media marketer learn from a master puppeteer? I think so. A master puppeteer steers his puppets to captivate the audience while communicating a story. A marketer can use social media in a similar fashion to engage and possibly enthrall the audience. It would help the social media marketer to adopt some best practices in “outbound social media campaigns” to get better engagement. For a start, here’s a list of 9 best practices that I think are worthwhile. 1. Always begin with the end in mind. Remember Stephen Covey and “The 7 habits of highly effective people”? This is … [Read more...]
